Market by Macy's

UX & UI Design

Macy’s introduced Market by Macy’s, a vibrant retail concept centered on curation, discovery, and community engagement. This dynamic brand captures the joy of exploration through a unique store experience and a website design that draws inspiration from the nostalgic charm of vintage newspaper ads showcasing “great finds.” Reflecting Macy’s 150-year legacy, the website enhances the shopping journey with bold visuals and an intuitive interface, inviting users to connect with the brand’s fresh, community-driven identity.